In these media savvy days political pronouncements are almost always focussed on managing media. During elections media management is particularly intense with resources invested in promoting vote winning messages whilst sullying the reputation of others. Once in power, and with a respectable majority assured, governments turn to the business of pushing their real political agenda. Media management between elections includes tactics such as timing political announcements to minimise critical reaction, wrapping politically sensitive policies in good news stories, and using slippery semantics to conceal or make palatable politically controversial policies.
Reimagining Social Work in AotearoaReimagining Social Work in Aotearoa